Last Updated: 17-09-2026
At Bharat Agrolink, we value the privacy and security of your personal information. This Privacy Policy explains how Bharat Agrolink, a platform owned and operated by Agrolink Manufacturing Private Limited (referred to as "the Company", "we", "our", or "us"), collects, uses, stores, processes, shares, and protects Personal Information of individuals and entities who access, browse, register with, or use our website, mobile applications, seller portal, marketplace services, and related services.
This Privacy Policy applies to all Users of the Bharat Agrolink ecosystem, including Buyers, Sellers, business users, visitors, customers, and other persons or entities interacting with the Platform.
The Company operates and manages the Bharat Agrolink ecosystem, including the main website at https://bharatagrolink.com and the Seller Portal at https://seller.bharatagrolink.com, together with associated software applications and digital services.
The Platform provides agriculture-related marketplace and digital services, including listing, marketing, purchasing and selling of agricultural products such as seeds, fertilizers, crop nutrition products, pesticides, crop protection products, agri-machinery, tools, accessories, gardening and horticulture products, and other related goods and services.
The Platform may also provide agriculture knowledge, digital tools, customer support, seller services, logistics coordination, payment and settlement facilitation, and other agriculture-related services.
We are committed to handling Personal Information in accordance with applicable laws and regulations in India, including the Digital Personal Data Protection Act, 2023, the Information Technology Act, 2000, applicable rules, and other applicable legal requirements.
The Platform is intended for individuals who are 18 years of age or older. We do not knowingly collect Personal Information from individuals below 18 years of age.
CONSENT
By accessing, browsing, registering on, or using the Platform or Services, you acknowledge that you have read and understood this Privacy Policy.
Where consent is required under applicable law, you provide consent for the Company to collect, use, store, process, and share your Personal Information for the purposes described in this Privacy Policy.
Certain Personal Information is necessary for providing the Services, including account creation, Seller onboarding, KYC verification, order processing, payment processing, logistics, settlements, fraud prevention, customer support, tax and regulatory compliance.
Withdrawal of consent for processing that is necessary to provide essential Services may result in the inability to use certain Platform features or Services.
The Company may process Personal Information where required or permitted by applicable law, including for contractual obligations, legal compliance, fraud prevention, security, regulatory requirements, and other lawful purposes.
The Company may update this Privacy Policy from time to time. Changes become effective when posted on the Platform. Users are encouraged to review this Policy periodically.
COLLECTION OF PERSONAL DATA
The Company may collect Personal Information directly from Users, automatically through interaction with the Platform, or through authorized third-party service providers where permitted by law.
The information collected may vary depending on whether you are a Buyer, Seller, visitor, business user, or another Platform User.
1. Personal Details
2. Contact Information
3. Seller and Business Information
For Seller registration, verification and marketplace operations, the Company may collect information including:
4. KYC and Verification Information
5. Banking and Settlement Information
Payment card credentials, PINs, CVVs and other sensitive authentication credentials are not intentionally stored by the Company where payment processing is handled by authorized payment service providers.
6. Buyer and Order Information
7. Seller Operational Information
8. Device and Technical Information
9. Uploaded Information
Users may voluntarily upload documents, images, product information, KYC documents, licences, certificates, invoices, communication records or other information necessary for using specific Platform features or Services.
USE OF PERSONAL INFORMATION
The Company may use Personal Information for the following purposes:
1. Account Creation and Verification
2. Marketplace Services
3. Seller Operations
4. Communication and Support
5. Security and Fraud Prevention
6. Analytics and Platform Improvement
7. Legal and Regulatory Compliance
DISCLOSURE AND SHARING OF PERSONAL INFORMATION
Personal Information may be shared only where necessary for providing Services, fulfilling legal obligations, protecting the Platform, or carrying out other lawful purposes described in this Policy.
Information is shared on a need-to-know basis and, where applicable, subject to contractual confidentiality and data protection obligations.
THIRD-PARTY SERVICES AND LINKS
The Platform may use third-party services for payments, logistics, communication, hosting, analytics, verification, security and other operational functions.
Third-party service providers may have their own privacy policies and data practices. Users are encouraged to review the applicable policies of third-party services they use through the Platform.
COOKIES AND SIMILAR TECHNOLOGIES
Bharat Agrolink may use cookies, local storage, pixels, web beacons and similar technologies for essential Platform functions, authentication, security, performance, analytics and user experience.
Users may manage cookies through their browser or device settings. Disabling essential cookies may affect certain Platform functionalities, including login and secure sessions.
DATA SECURITY
The Company uses reasonable technical and organizational measures intended to protect Personal Information against unauthorized access, misuse, alteration, disclosure, loss or destruction.
Security measures may include access controls, encryption where appropriate, secure infrastructure, authentication controls, monitoring and role-based access.
However, no electronic system or method of transmission can be guaranteed to be completely secure.
DATA RETENTION
Personal Information will be retained only for as long as reasonably necessary for the purposes for which it was collected, for providing Services, resolving disputes, maintaining business records, or complying with applicable legal, tax, accounting, regulatory and security requirements.
After the applicable retention period, information may be securely deleted, anonymized or otherwise handled in accordance with applicable law.
USER RIGHTS AND CONTROL OF PERSONAL INFORMATION
Subject to applicable law and verification requirements, Users may have rights to:
Requests may be submitted to grievance@bharatagrolink.com.
Certain information may be retained where required or permitted by applicable law, including tax, accounting, regulatory, fraud prevention, dispute and legal records.
ACCOUNT SECURITY
Users are responsible for maintaining the confidentiality of their account credentials, passwords, OTPs and authentication information.
Users should never share passwords, OTPs, UPI PINs, card PINs, CVVs or other confidential authentication credentials with any person claiming to represent Bharat Agrolink.
If you suspect unauthorized access to your account, contact us immediately at grievance@bharatagrolink.com.
CHILDREN'S DATA
The Platform is not intended for individuals below 18 years of age. We do not knowingly collect Personal Information from minors.
If we become aware that Personal Information of a minor has been collected without appropriate lawful basis or consent, we may take reasonable steps to delete or restrict such information.
USER-GENERATED CONTENT AND INFORMATION
Users may submit product information, reviews, photographs, documents, messages, feedback, listings and other content.
Users are responsible for ensuring that information submitted by them is accurate, lawful and does not violate the rights of any third party or applicable law.
AUTOMATED SYSTEMS AND ANALYTICS
The Platform may use automated systems and technology for purposes such as fraud detection, security monitoring, verification, analytics, personalization and operational optimization.
Where applicable, such processing will be carried out in accordance with applicable law and Platform policies.
DATA BREACH RESPONSE
In the event of a data security incident involving Personal Information, the Company will take reasonable measures to contain, investigate and mitigate the incident and make notifications where required by applicable law.
CHANGES TO THIS PRIVACY POLICY
The Company may amend, modify, update or replace this Privacy Policy from time to time.
The "Last Updated" date at the beginning of this Policy will be updated when material revisions are made.
Continued use of the Platform after publication of an updated Privacy Policy constitutes acknowledgment of the updated Policy, subject to applicable law.
GOVERNING LAW AND JURISDICTION
This Privacy Policy shall be governed by and interpreted in accordance with the laws of India.
Subject to applicable law, courts situated in Bhopal, Madhya Pradesh, shall have jurisdiction over disputes arising in connection with this Privacy Policy or use of the Platform.
QUESTIONS OR PRIVACY COMPLAINTS
If you have any questions, concerns, complaints or requests regarding this Privacy Policy or the processing of your Personal Information, you may contact us at:
Email: grievance@bharatagrolink.com
CONTACT INFORMATION
GRIEVANCE OFFICER
For privacy-related grievances and complaints, Users may contact the designated Grievance Officer:
The Grievance Officer will handle grievances in accordance with applicable laws and applicable internal procedures.